Category
India Market
Regional OTT developments
OTT Industry
January 09, 2026
1 MIN READ
AVOD Tier Expansion Targets Price-Sensitive Markets
Ad-supported tiers grow in prominence with localized ad inventory strategies.
India Market
January 09, 2026
1 MIN READ
Regional Content Boom Continues in India OTT Market
Local-language originals drive subscriber growth across major Indian cities.
Sports Streaming
January 09, 2026
1 MIN READ
Disney+ Hotstar Secures Exclusive Cricket Streaming Deal
Disney+ Hotstar strengthens its position with a new cricket rights agreement.
India Market
January 09, 2026
3 MIN READ
India OTT in 2026: Smarter Content Bets + Balanced Monetization
An exhaustive analysis of the world's most dynamic streaming market. How India is leading the global shift from 'Growth at Any Cost' to 'Profitability through Personalization'.